One of my favourite questions to ask anyone who we are scouting to be an independent non-exec director of The People’s Fund is:
“You have the exact same goods, same price, sold by two different companies.
Company A, is 100% black owned, imports its goods from China.
Company B, is 100% white owned, manufacturers it’s goods in South Africa.
The question: philosophically, who do you buy from, and why?”
Continue reading The Unintended Consequence of Performative Transformation